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Role: Art Director / Visual Designer
Client: Amazon
After reviewing the previous year’s photography and design, I worked with Charles Ramsey who is the Office Products Creative Director to come up with an engaging Photoshoot Concept Idea. After each of us presented a number of ideas, we together selected the five concepts we felt would be most effective. I also did the photo-planning as I redesigned the School Lists logo and set colors. Doing all the styling and art direction ourselves, we created six sets to photograph. After re-touching these custom photos, I used them to create traffic driver graphics. As art director, I also provided style guide and QA for other designers brought onto the project.
Creative Director: Charles Ramsey
Art Director/Stylist: Ayako High
Production Coordinator: Colby Knowlton
Creative Producer Dezzy Dodd
Photographer: Carl Clark
Role: Art Director / Visual Designer
Client: Amazon
After reviewing the previous year’s photography and design, I worked with Charles Ramsey who is the Office Products Creative Director to come up with an engaging Photoshoot Concept Idea. After each of us presented a number of ideas, we together selected the five concepts we felt would be most effective. I also did the photo-planning as I redesigned the School Lists logo and set colors. Doing all the styling and art direction ourselves, we created six sets to photograph. After re-touching these custom photos, I used them to create traffic driver graphics. As art director, I also provided style guide and QA for other designers brought onto the project.
Creative Director: Charles Ramsey
Art Director/Stylist: Ayako High
Production Coordinator: Colby Knowlton
Creative Producer Dezzy Dodd
Photographer: Carl Clark